Do you remember Forrest Gump running accross the States from west side to east one?
Apparently he had no reason to do this, but everyone had his own theory about what moved Forrest to do this.
However, Forrest was focused in himself trying to take out his daemons, by running and running and..
Premium Olive Oil Blog
Sometimes I ask myself the reason for writing this non-profit site, stealing time from my family, friends, electric guitar, and so on.
The main reason to write posts like this is that I need to get back things I receive in the past.
I worked in the olive trees with my father a lot of years ago before finishing an engineering, and years after this moment I realised that I had some attitudes I will use to help fair Olive Oil and Olives producers to reach new markets.
Yes, Fair producers, not all producers, or I could say Fair producers, distributors and retailers in general, because Producers are honest people most of the times.
In this great fight where I am submerged, I think it’s a this is a fair fight.
That’s why I am happy when I found a lot of possitive news about Olive Oil and its world every week.
And that’s why I am very very happy when efforts focused in promote and encourage Premium Olive Oil are working in the right direction.
But, are there so much Premium Olive Oil near us?
Is quality a rising value in the Jaen area?
Last week a friend who lives in an American country ask me about Spanish Olive Oil with high quality level.
I answered that you can find in Spain a lot of very very high quality Oils, produced with a lot of love, a very competitive prices and supported by a lot of well trained people.
This is the basis for the future Premium Olive Oil.
I know that in his country and near him, Olive Oil market is rising in level but without quality brands, users have been used to low quality olive oils due to bad practises drove by non fair distributors or resellers.
This trend is difficult to be changed, only with honest people like my friend and working a lot by giving information to users in countries far from Mediterranean area, it will be possible to change bad-first-impressions.
This is the aim of my humble work, a little rice grain in a big big paella.
This is the reason why I can write This is a Premium Olive Oil Blog
I like to think Forrest Gump was dreaming with crazy objectives in the same way I do every day.
Be olive oil my friend.